Social Media Consulting

Social media platforms are the general name of platforms on the internet where companies, brands or individuals can express themselves to their target audiences as they wish. Given this definition, the reasons why social media is used so much can be easily understood. Individuals or brands can easily reach their target audience through social media relatively free of charge. More importantly, they can share their perception, style and thoughts with people.

Brands also have the freedom to choose the social media platforms that best reflect what they want to say. They can choose Instagram if they want to promote through photos, YouTube if they only want to reflect with videos, Linkedin to be completely corporate or Snapchat to be entertainment-oriented, or Facebook for all of them.

Social media outpaces traditional media such as television, newspapers and movies in terms of preferability. This is because

Social media platforms, which are more accessible than these channels, are suitable for everyone to use. In the traditional media, which is under control, messages cannot be changed after they emerge, but in social media it is possible to intervene in posts and comments instantly. Social media is free in this sense. This freedom of expression is one of the biggest reasons why social media is preferred.

What We Do for You in the Media?

Content Management

Social media, which is constantly alive, needs to be fed regularly in an appropriate way. We adapt your brand's values to social media and produce creative content accordingly. We prepare blog posts, videos, images and gifs and catch up with social media innovations.

Moderation

Our social media accounts are regularly monitored. Direct follower comments are answered immediately. Providing customer satisfaction in this way is very important for brand reputation.

Social Media Monitoring

People talk about your brand on social media even if you are not on social media! Or even if you are on social media, they may not contact you directly. Since this is out of our control, it can snowball without us realizing it. That's why it is important to follow social media with appropriate programs.

Online Reputation and Crisis Management

It predicts the crises that may occur regarding your brand, researches and creates scenarios. It then takes appropriate measures according to these scenarios. Our social media monitoring is done by our social media experts and issues that may cause a crisis are determined. Measures are taken before the spread and the crisis is prevented.

Digital PR

Your brand, which is handled with a public relations focus, is managed with integrity. By choosing texts and images suitable for SEO, your brand accounts are organically ranked high in search engines. This is very important for social media marketing.

Social Media Management

In the digital ecosystem, users are in active communication with brands. Uncontrolled page and campaign management can lead to suicidal crises for brands. Frequent crisis cases in Turkey and around the world prove that social media management for brands is a serious opportunity and a sensitive process.

Account Opening

In this step, all social media accounts of the company are opened, usernames are created for all of them and passwords are determined.

Planning & Strategy

In order to create a happy customer perception, relationships are made productive for both parties by working on customer delivery that will arouse trust and curiosity.

Share

It is the process of integrating the communication strategy developed based on the marketing methods created for the company's goals with the digital assets selected for the brand and creating a separate dynamic and strategic planning for each channel.

Reporting

It is the reporting process carried out by scanning the digital environment and social media 24/7 and realized with the help of special tools.

Frequently Asked Social Media Consulting Questions

We wanted to answer some of the questions you have in mind just before you start Social Media work with Hashtag Media. We have compiled frequently asked questions from our customers for you so that you do not make wrong decisions during the monthly consultancy process.

What is Social Media management?

In general, social media management covers how these accounts should be used, what actions should be taken to grow the pages, image management and the ways and methods to be followed in times of crisis.

Is Social Media management useful?

Social media platforms, which play an active role for brands and companies, are attractive areas where corporate companies can directly reach their goals. Through social media accounts, the products of companies can be easily introduced to consumers. In this way, they can get feedback from consumers much faster and get information much more easily.

Are Social Media accounts reported?

Social media accounts are reported in 15 or 30-day periods. In these reports, it is of great importance to read the data correctly.

How often to post on Social Media?

Sharing 1 or more than 1 post per day negatively affects engagement. To ensure that your target audience stays with you, 15 posts per month will be enough.

Is it moderated?

Social media accounts are regularly monitored and follower comments are answered instantly. Ensuring customer satisfaction by acting in this way is very important in terms of keeping the brand's reputation high.

Should my social media accounts have the same name?

In order to promote your social network accounts easily, you need to use the same name on all social media accounts of your brand.