The 8 Most Common Seo Mistakes

Why is Seo Important?

Seo is very important for you to rank at the top in search engines such as google yandex, bing. Starting with technical seo in seo will be of great benefit.

Organic traffic is always a great advantage for you. The solutions you will realize will help you take a fast path by putting your website in a certain order.

1- No SEO Roadmap

If you are going to start an SEO project, you must have an SEO roadmap. You need to make monthly, 6-month and long-term plans. It will be of great help in making progress.

You can solve your technical errors, content and other seo problems by making progress step by step from the roadmap you have. Dividing into stages will benefit you greatly in seo.

You can prepare it via google drive, excel or different paid programs.

2- Lack of Attention to Site Speed

Google has stated that it will make a comprehensive update for user experience in 2021. If you want to offer a good user experience, your website needs to open fast. This doesn't just mean a fast server. Many criteria such as Core Web Vitals metrics, ssl, mobile compatibility are included in these. 12 Steps to Increase Site Acceleration and Conversion Rates You can reach your target audience faster by reading our article.

Google pagespeed, gtmetrix.com (link) you can check your site speed. For 2021 update, you can visit the link below for more detailed information.

https://developers.google.com/search/blog/2020/11/timing-for-page-experience

3- Disregarding Local Calls

No matter which company you are, local or national, you should pay attention to local searches.

You need to explore the potential of local search. Google search results differ even on a street-by-street basis in the US. Based on local searches seo When you make progress, you can make progress more quickly to the success you want.

4- Multilingual Site Errors

If you have a multilingual site, you should definitely set google's multilingual seo guidelines. Although it may seem like a small item, it can have a big impact on your site. You can get detailed information from the link below.

5- Failure to Use Semantic HTML

If your site uses classic html and has a complex code structure, you need to use Semantic HTML5 to give search bots more information about your content.

Semantic HTML5 allows you to provide detailed information about your content to search bots. For example, for a menu

tag for your website. When you divide your website into parts, you will make it easier for google search bots thanks to the tags to be created for each part.

6- Finding weak content

If you have a page on your site, you should give it its due. You need to discover the content you've written in the past, the hidden pages you've forgotten about, or the hidden pages created by your software.

You should identify and take action on pages that you do not use or do not contain enough information for your visitors with weak content.

You can delete these pages and redirect them to similar relevant pages with a 301 code. Remember that with the new seo updates, content now has a big impact.

7- Incorrect Robots.txt Configuration

Through the robots.txt file located in the root directory of your site, you can specify what bots can and cannot crawl on your site.

If you configure robots.txt incorrectly, you may be blocking content that can bring useful visitors to your site.

You can track robots.txt and other scope errors in detail in the scope section from Search Console. What is Robots.txt and How to Create It? You can renew robots.txt on your website by reading our article.

8- Misdirection

Misconfiguration of HTTP status codes damages SEO. We frequently encounter these errors, especially in custom software.

We may encounter problems such as pages that should give 404 http giving 200, pages that should give 301 giving 302.

Screaming seo frog, search console and if you want to quickly check https://httpstatus.io/ You can see which http code your pages have on sites like this.