{"id":1164,"date":"2025-01-23T06:27:18","date_gmt":"2025-01-23T06:27:18","guid":{"rendered":"https:\/\/hashtagmedia.no\/?p=1164"},"modified":"2025-01-23T06:30:19","modified_gmt":"2025-01-23T06:30:19","slug":"en-sik-yapilan-8-seo-hatasi","status":"publish","type":"post","link":"https:\/\/hashtagmedia.no\/da\/en-sik-yapilan-8-seo-hatasi\/","title":{"rendered":"De 8 mest almindelige seo-fejl"},"content":{"rendered":"<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Neden Seo \u00d6nemli?<\/strong>\n<\/p>\n\n\n\n<p>\n  Seo, google yandex, bing gibi arama motorlar\u0131nda en \u00fcst s\u0131ralamaya \u00e7\u0131kman\u0131z i\u00e7in olduk\u00e7a \u00f6nemlidir. Seo da teknik&nbsp;seo&nbsp;ile ba\u015flayarak ilerlemeniz b\u00fcy\u00fck fayda sa\u011flayacakt\u0131r.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Organik gelen trafik her zaman sizin i\u00e7in b\u00fcy\u00fck bir avantajd\u0131r. Ger\u00e7ekle\u015ftirece\u011finiz \u00e7\u00f6z\u00fcmler web sitenizi belli bir d\u00fczene oturtarak h\u0131zl\u0131 bir yol alman\u0131za yard\u0131mc\u0131 olacakt\u0131r.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><strong>1- SEO Yol Haritas\u0131n\u0131n Olmamas\u0131<\/strong>\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"626\" height=\"547\" src=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/seo-insanlar-toplanti.jpeg\" alt=\"seo insanlar toplanti\" class=\"wp-image-1168\" title=\"\" srcset=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/seo-insanlar-toplanti.jpeg 626w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/seo-insanlar-toplanti-300x262.jpeg 300w\" sizes=\"(max-width: 626px) 100vw, 626px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  SEO projesine ba\u015flayacaksan\u0131z mutlaka elinizde&nbsp;SEO&nbsp;yol haritas\u0131 olmak zorundad\u0131r. Ayl\u0131k, 6 ayl\u0131k ve uzun vadeli planlar yapman\u0131z gerekiyor. \u0130lerleme kaydetmenizde b\u00fcy\u00fck faydas\u0131 olacakt\u0131r.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Elinizdeki yol haritas\u0131ndan ad\u0131m ad\u0131m ilerleme kaydederek teknik hatalar\u0131n\u0131z\u0131, i\u00e7erik ve di\u011fer&nbsp;seo&nbsp;problemlerini \u00e7\u00f6zebilirsiniz. A\u015famalara b\u00f6lmek&nbsp;seo&nbsp;da size b\u00fcy\u00fck fayda sa\u011flayacakt\u0131r.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Google drive, excel ya da farkl\u0131 \u00fccretli programlar \u00fczerinden haz\u0131rlayabilirsiniz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><strong>2- Site H\u0131z\u0131na \u00d6nem Verilmemesi<\/strong>\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"626\" height=\"626\" src=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/yukleniyor-mobil.jpeg\" alt=\"Indl\u00e6sning af mobil\" class=\"wp-image-1169\" title=\"\" srcset=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/yukleniyor-mobil.jpeg 626w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/yukleniyor-mobil-300x300.jpeg 300w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/yukleniyor-mobil-150x150.jpeg 150w\" sizes=\"(max-width: 626px) 100vw, 626px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Google 2021 y\u0131l\u0131nda kullan\u0131c\u0131 deneyimi i\u00e7in kapsaml\u0131 g\u00fcncelleme yapaca\u011f\u0131n\u0131 belirtti. \u0130yi bir kullan\u0131c\u0131 deneyimi sunmak istiyorsan\u0131z web sitenizin h\u0131zl\u0131 a\u00e7\u0131lmas\u0131 gerekiyor. Bu sadece sunucunun h\u0131zl\u0131 olmas\u0131na gelmiyor. Core Web Vitals metrikleri, ssl, mobil uyumluluk gibi bir \u00e7ok kriter bunlara dahil oluyor.&nbsp;12 Ad\u0131mda Site H\u0131zland\u0131rma ve D\u00f6n\u00fc\u015f\u00fcm Oranlar\u0131n\u0131 Artt\u0131rmak&nbsp;yaz\u0131m\u0131z\u0131 okuyarak hedef kitlenize daha h\u0131zl\u0131 ula\u015fabilirsiniz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Google pagespeed, gtmetrix.com(link ver) site h\u0131z\u0131n\u0131z\u0131 kontrol edebilirsiniz. 2021 g\u00fcncellemesi i\u00e7in daha detayl\u0131 bilgi almak i\u00e7in a\u015fa\u011f\u0131daki linkten ziyaret edebilirsiniz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><a href=\"https:\/\/developers.google.com\/search\/blog\/2020\/11\/timing-for-page-experience\" target=\"_blank\" rel=\"noopener\">https:\/\/developers.google.com\/search\/blog\/2020\/11\/timing-for-page-experience<\/a><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><strong>3- Yerel Aramalar\u0131n Dikkate Al\u0131nmamas\u0131<\/strong>\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"626\" height=\"417\" src=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-kalem-laptop.jpeg\" alt=\"el kalem laptop\" class=\"wp-image-1170\" title=\"\" srcset=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-kalem-laptop.jpeg 626w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-kalem-laptop-300x200.jpeg 300w\" sizes=\"(max-width: 626px) 100vw, 626px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Yerel veya ulusal hangi firma olursan\u0131z dikkat etmeniz gereken yerel aramalard\u0131r.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Yerel aramalardaki potansiyeli ke\u015ffetmeniz gerekiyor. Google arama sonu\u00e7lar\u0131 Amerika\u2019da sokak baz\u0131nda bile farkl\u0131l\u0131k g\u00f6steriyor. Yerel aramalar baz al\u0131narak&nbsp;<a href=\"https:\/\/www.crmmedya.com\/seo&quot; \\t &quot;_self\" target=\"_blank\" rel=\"noopener\">seo<\/a>&nbsp;da ilerleme kaydetti\u011finiz de istedi\u011finiz ba\u015far\u0131ya daha \u00e7abuk ilerleme kaydedebilirsiniz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><strong>4- \u00c7oklu Dilli Site Hatalar\u0131<\/strong>\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"626\" height=\"447\" src=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/insan-bayrak.jpeg\" alt=\"insan bayrak\" class=\"wp-image-1171\" title=\"\" srcset=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/insan-bayrak.jpeg 626w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/insan-bayrak-300x214.jpeg 300w\" sizes=\"(max-width: 626px) 100vw, 626px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  \u00c7oklu dilli siteniz varsa mutlaka google\u2019\u0131n \u00e7ok dil&nbsp;seo&nbsp;y\u00f6nergelerini ayarlaman\u0131z gerekmektedir. K\u00fc\u00e7\u00fck bir madde olarak g\u00f6z\u00fckse de sitenizde b\u00fcy\u00fck bir etki olu\u015fturabilir. A\u015fa\u011f\u0131daki linkten detayl\u0131 bilgi alabilirsiniz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-embed\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/developers.google.com\/search\/docs\/advanced\/crawling\/managing-multi-regional-sites?hl=tr\n<\/div><\/figure>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><strong>5- Semantik HTML Kullan\u0131lmamas\u0131<\/strong>\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"626\" height=\"352\" src=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-fare-klavye.jpeg\" alt=\"el fare klavye\" class=\"wp-image-1173\" title=\"\" srcset=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-fare-klavye.jpeg 626w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-fare-klavye-300x169.jpeg 300w\" sizes=\"(max-width: 626px) 100vw, 626px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  E\u011fer siteniz klasik html kullan\u0131yorsa ve karma\u015f\u0131k kod yap\u0131s\u0131na sahipse arama botlar\u0131na daha fazla i\u00e7eri\u011finiz hakk\u0131nda bilgi vermeniz i\u00e7in Semantik HTML5 kullanman\u0131z gerekiyor.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Semantik HTML5 yap\u0131s\u0131nda i\u00e7eri\u011finiz hakk\u0131nda arama botlar\u0131na detayl\u0131 bilgiler sunabiliyorsunuz. \u00d6rne\u011fin men\u00fc i\u00e7in\n<\/p>\n\n\n\n<p>\n  etiketini kullan\u0131yorsunuz. Web sitenizi par\u00e7alara b\u00f6ld\u00fc\u011f\u00fcn\u00fczde her bir b\u00f6l\u00fcm i\u00e7in olu\u015fturulacak etiketler sayesinde google arama botlar\u0131n\u0131n i\u015fini kolayla\u015ft\u0131racaks\u0131n\u0131z.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><strong>6- Zay\u0131f i\u00e7eriklerin Bulunmas\u0131<\/strong>\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"626\" height=\"417\" src=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-laptop.jpeg\" alt=\"el laptop\" class=\"wp-image-1174\" title=\"\" srcset=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-laptop.jpeg 626w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/el-laptop-300x200.jpeg 300w\" sizes=\"(max-width: 626px) 100vw, 626px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  E\u011fer sitenizde bir sayfa varsa mutlaka hakk\u0131n\u0131 vermelidir. Eski yazd\u0131\u011f\u0131n\u0131z i\u00e7erikler, unuttu\u011funuz yada yaz\u0131l\u0131m\u0131n\u0131z taraf\u0131ndan olu\u015fturulan gizli sayfalar\u0131 ke\u015ffetmeniz gerekiyor.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Kullanmad\u0131\u011f\u0131n\u0131z yada zay\u0131f i\u00e7eri\u011fe sahip ziyaret\u00e7ilerinize yeterli d\u00fczeyde bilgi bulundurmayan sayfalar\u0131 tespit edip i\u015flem yapmal\u0131s\u0131n\u0131z.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Bu sayfalar\u0131 silinebilir, 301 koduyla benzer alakal\u0131 olabilecek sayfalara y\u00f6nlendirebilirsiniz. Yeni&nbsp;seo&nbsp;g\u00fcncellemeleri ile i\u00e7erik art\u0131k b\u00fcy\u00fck bir etkiye sahip unutmay\u0131n.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><strong>7- Yanl\u0131\u015f Robots.txt Yap\u0131land\u0131rmas\u0131<\/strong>\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1429\" height=\"750\" src=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/robots.png\" alt=\"robots\" class=\"wp-image-1175\" title=\"\" srcset=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/robots.png 1429w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/robots-300x157.png 300w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/robots-1024x537.png 1024w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/robots-768x403.png 768w\" sizes=\"(max-width: 1429px) 100vw, 1429px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Sitenizin root dizininde yer alan robots.txt dosyas\u0131 arac\u0131l\u0131\u011f\u0131yla botlar\u0131n sitenizde neleri taray\u0131p, nereyi taramayaca\u011f\u0131n\u0131z\u0131 belirletebiliyorsunuz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  E\u011fer robots.txt\u2019yi yanl\u0131\u015f yap\u0131land\u0131r\u0131rsan\u0131z sitenizin faydal\u0131 ziyaret\u00e7i getirebilecek i\u00e7eriklerini engellemi\u015f olabilirsiniz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Search Console\u2019dan kapsam b\u00f6l\u00fcm\u00fcnden robots.txt ve di\u011fer kapsam hatalar\u0131n\u0131 detaylar\u0131yla takip edebilirsiniz.&nbsp;Robots.txt Nedir ve Nas\u0131l Olu\u015fturulur?&nbsp;yaz\u0131m\u0131z\u0131 okuyarak web siteniz de robots.txt yenilemesini yapabilirsiniz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p><strong>8- Yanl\u0131\u015f Y\u00f6nlendirme Yap\u0131lmas\u0131<\/strong>\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"552\" height=\"384\" src=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/https-kod.jpeg\" alt=\"https kod\" class=\"wp-image-1176\" title=\"\" srcset=\"https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/https-kod.jpeg 552w, https:\/\/hashtagmedia.no\/wp-content\/uploads\/2025\/01\/https-kod-300x209.jpeg 300w\" sizes=\"(max-width: 552px) 100vw, 552px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  HTTP durum kodlar\u0131n\u0131n yanl\u0131\u015f yap\u0131land\u0131r\u0131lmas\u0131 SEO\u2019ya zarar vermektedir. \u00d6zellikle de \u00f6zel yaz\u0131l\u0131mlarda bu hatalarla s\u0131k\u00e7a kar\u015f\u0131la\u015fmaktay\u0131z.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  404 http vermesi gereken sayfalar 200, 301 vermesi gereken sayfalar\u0131n 302 gibi vermesi gibi sorunlarla kar\u015f\u0131la\u015fabiliriz.\n<\/p>\n\n\n\n<p>\n  &nbsp;\n<\/p>\n\n\n\n<p>\n  Screaming&nbsp;seo&nbsp;frog, search console ve h\u0131zl\u0131ca kontrol etmek istiyorsan\u0131z&nbsp;<a href=\"https:\/\/httpstatus.io\/\" target=\"_blank\" rel=\"noopener\">https:\/\/httpstatus.io\/<\/a>&nbsp;gibi sitelerden sayfalar\u0131n\u0131z\u0131n hangi http koduna sahip oldu\u011funu g\u00f6rebilirsiniz.\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Neden Seo \u00d6nemli? Seo, google yandex, bing gibi arama motorlar\u0131nda en \u00fcst s\u0131ralamaya \u00e7\u0131kman\u0131z i\u00e7in olduk\u00e7a \u00f6nemlidir. Seo da teknik&nbsp;seo&nbsp;ile ba\u015flayarak ilerlemeniz b\u00fcy\u00fck fayda sa\u011flayacakt\u0131r. &nbsp; Organik gelen trafik her zaman sizin i\u00e7in b\u00fcy\u00fck bir avantajd\u0131r. Ger\u00e7ekle\u015ftirece\u011finiz \u00e7\u00f6z\u00fcmler web sitenizi belli bir d\u00fczene oturtarak h\u0131zl\u0131 bir yol alman\u0131za yard\u0131mc\u0131 olacakt\u0131r. &nbsp; 1- SEO Yol Haritas\u0131n\u0131n [&hellip;]<\/p>","protected":false},"author":1,"featured_media":1167,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-1164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web"],"_links":{"self":[{"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/posts\/1164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/comments?post=1164"}],"version-history":[{"count":1,"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/posts\/1164\/revisions"}],"predecessor-version":[{"id":1179,"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/posts\/1164\/revisions\/1179"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/media\/1167"}],"wp:attachment":[{"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/media?parent=1164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/categories?post=1164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hashtagmedia.no\/da\/wp-json\/wp\/v2\/tags?post=1164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}